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Boost Your Short-Term Rental Income Without Breaking a Sweat

26 Sep 2023 - anon

“Whether you think you can, or you think you can’t - you’re right.” — Henry Ford

Short-term rentals have become increasingly popular in recent years, as more and more people look for convenient and affordable ways to travel. However, even the most successful short-term rental owners can experience periods of low occupancy. This is where alternative sources of revenue can come in handy.

In this article, we’ll discuss some of the best ways to generate alternative revenue from your short-term rental property. By diversifying your income streams, you can ensure that your short-term rental business is always profitable, even when occupancy is low. So whether you’re just starting out or you’re looking for new ways to boost your income, here are a few ideas to get you started:

1. Affiliate marketing

man using laptop with "Marketing Strategy" displayed on the screen
Credits/Anastasia-Shuraeva/Pexels

Affiliate marketing is a great way to earn passive income from your short-term rental property. All you need to do is sign up for an affiliate program with a company that sells products or services that your guests might be interested in. It can be anything from the toiletries you use to popular services like spas in the area. Then, you can place links to those products or services on your rental listing page. If a guest clicks on one of your links and makes a purchase, you’ll earn a commission.

2. Partnering with local businesses

Another way to generate additional revenue from your short-term rental property is to partner with local businesses. This could involve offering discounts to your guests on their products or services, or it could involve letting them use your property for events or promotions. For example, you could partner with a local restaurant to offer your guests free appetisers or desserts with their meal. Or, you could partner with vendors to offer retail sizes of guest products such as toiletries. You could also offer artwork or memorabilia from local artists.

poster declaring "Soap is soap" then disputing it
Credits/HOM/houseofmoira.africa

3. Upselling

Upselling is a great way to increase your average daily rate. This involves offering your guests additional services or amenities for an additional fee. For example, you could offer early check-in or late check-out, breakfast in bed, or a welcome basket with snacks and drinks. You could also offer laundry service, dry cleaning, or maid service.

4. Renting out your unused space

If you have any unused space in your short-term rental property, you can rent it out to generate additional income. This could include renting out a spare bedroom, a garage, or even a storage unit. You could also rent out your property for events or meetings.

5. Hosting workshops or classes

If you have a skill or talent that you’re willing to share, you can host workshops or classes at your short-term rental property. This could be anything from cooking classes to yoga classes to wine tastings. Not only does this create a new income stream for you, but it also adds a unique element to your rental thereby increasing its perceived value.

6. Monetizing your social media presence

If you have a large following on social media, you can use it to generate additional income for your short-term rental property. This could involve partnering with brands, such as House of Moira, to promote their products or services or it could involve selling advertising space on your social media pages.

7. Creating a membership site

4 employess with their hands in a group in the middle
Credits/–/Pexels

If you have a lot of valuable information or resources to share with your guests, you can create a membership site where your guests can subscribe at a fee. This could include anything from a blog with travel tips to an online course on how to start a short-term rental business. It could also include extra products or services that you’re selling.

Here are some additional tips for generating alternative sources of revenue for your short-term rental:

  • Be creative - There are endless possibilities when it comes to generating alternative sources of revenue. Don’t be afraid to think outside the box and come up with ideas that are unique to your property and your guests.
  • Be flexible - Things change, so be prepared to adjust your revenue strategies as needed. If one strategy isn’t working, try something else.
  • Be patient - It takes time to build up a successful alternative revenue stream. Don’t get discouraged if you don’t see results immediately. Just keep at it, and you’ll eventually start to see the rewards.

Don’t let a vacant rental property go to waste! Get creative with your revenue streams and watch your income grow.